XTRMX Integrates with the Avid MediaCentral Platform

XTRMX is a leading innovator in remote collaborative video editing and review solutions.

The solution offered by XTRMX delivers on the need to manipulate and review media wherever it is, simultaneously and instantly. This new paradigm is well aligned with Avid’s commitment to offer the most comprehensive tools and workflow solutions to create, distribute and optimize media.

XTRMX, a leading innovator in remote collaborative video editing and review solutions, announced today that they have signed an Alliance Sales Agreement with Avid®. As an Avid Alliance Partner, XTRMX has integrated its next-generation product portfolio, which includes the innovative XTRMX media engine, xView multi-user video review, and ediX remote editing, with Avid MediaCentral® and Avid Media Composer®. The groundbreaking new workflow facilitates multi-user access and native control of media assets via XTRMX. An industry first, multiple users – producers, clients, editors and assistant editors – can concurrently review and edit content within a single Avid Media Composer edit session, eliminating the time-consuming back-and-forth between users and multiple file versions.

“We’re sparking a real revolution. With XTRMX, it’s as if you are sitting in the same room with the editor. Users from different places can communicate directly to get immediate approval, and even control the system to make the actual edits directly in the timeline,” explains Harel Ram, co-founder of XTRMX. “Media Composer does not need to upload or download media or even have it rendered and, reviewers do not need the editing application on their desktop. XTRMX provides a gateway into the Avid system so the reviewer can both see and comment on material as well as edit media, whether they are in the next edit bay over or halfway around the world. It’s an immersive experience that redefines collaborative post.”

XTRMX’s innovative video review media engine xView and the ediX remote editing platform are to be certified by Avid and will be available soon through the Avid Marketplace and covered by Avid’s sales network in more than 140 countries worldwide.

XTRMX customer, Moshe Barkat, CEO ColorTime LLC, a North Hollywood-based digital media…

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