Thirty-One Gifts Offers New Print and Personalization for Babies

Thirty-One is offering three products in its new baby print, including this Zip-Top Organizing Utility Tote.

Direct-selling company Thirty-One Gifts announced it is offering its first baby-style pattern available on select products in September, as well as new baby-style personalization designs.

Many of the company’s bags, totes and accessories commonly are used as baby bags and auxiliary storage for bottles and baby necessities, and their bags have been voted best diaper bag by readers of the BabyCenter blog in recent years. None of their bags, however, have been available until now in a baby-style print.

The infant print will be offered during September only, and the personalization – three icons that can be embroidered onto Thirty-One’s products – will be offered through January 30, 2018.

The new print is available on three products – the Zip-Top Organizing Utility Tote, which functions as a baby bag and features seven pockets and a zipper closure; the Super Swap-it Pocket, an organizer that fits inside the tote and has zippered and open compartments for holding diapers and supplies; and the Cool Clip Thermal, a thermal-insulated washable bag to hold formula, milk, a cold teething ring or other warm or cold foods and items.

The Super Swap-it Pocket and the Zip-Top Organizing Utility Tote will be on special for customers in September. Customers may get either product, both regularly sold for $35, for just $10 with any $35 purchase. When purchased together during the special, the tote and pocket will cost $45. The Cool Clip Thermal is priced at $15.

The new print, entitled Go-Go Giraffe, features illustrations of a mother and baby giraffe in neutral grey colors. The new icons that can be embroidered onto most of Thirty-One’s products include baby blocks, a mother and baby elephant, and a mother and baby giraffe.

“We’re very excited to offer the new baby print and icons to meet our customers’ demand for patterns and personalization options specifically for infants,” said Andrea Dowding, vice president of merchandising at Thirty-One Gifts. “We know moms love our totes for baby bags, and the combination of the three products creates the ultimate diaper bag and accessories to meet that demand. The…

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