Shanghai International Film Festival powered by Christie

It is said that a Film Festival exemplifies the perfect marriage of art and technology, and this is fully demonstrated at the SIFF.

Christie®, a leader in creating and delivering the world’s best visual and audio experiences, is proud to continue its enduring relationship with the Shanghai International Film Festival (SIFF) by serving as the event’s exclusive digital projection partner for the ninth consecutive year.

The major film industry event, which is taking place from June 17-26, is known as China’s only non-specialized competitive international film festival accredited by the Paris-based Fédération Internationale des Associations de Producteurs de Films (FIAPF). Currently in its 20th year, the star-studded festival kicked off in style with the screening of Danish Academy Award-winning film and television director Bille August’s latest film The Chinese Widow starring Emile Hirsch and Crystal Liu, while Chinese director Zheng Chang’s crime action film Detonator will close the event. This year, the high-performance and dependable Christie CP2230 3DLP® digital cinema projector has been deployed to screen both films at this prestigious event, attended by numerous international and regional celebrities.

In addition, Christie has supplied a Christie CP2215 3DLP Digital Cinema Projector for the adjudication of films nominated for the prestigious Golden Goblet Award for Best Film. A total of 14 films from around the world will be vying for this coveted award this year.

“Christie is honored to once again partner the SIFF as the exclusive digital projection partner, and supplying our cinema projectors for screening a number of feature films worldwide distinguished for their artistic excellence,” said Jason Pei, Deputy General…

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