Take The New York Times, for example: There’s no list of the best books, just a list of the best-selling books. It’s not about the best content — it’s about the best-promoted content.
Austin, TX (PRWEB)
June 27, 2017
While having good content is key, it’s worthless if no one is seeing it, and one can expect little to know results if the content isn’t marked correctly. Take The New York Times, for example: There’s no list of the best books, just a list of the best-selling books. In other words, it’s not about the best content — it’s about the best-promoted content.
In this new webinar — available now — Magnificent Marketing CEO and Founder David Reimherr sits down with digital marketing expert Andy Crestodina of Orbit Media to present part one of a series on effective non-paid content marketing strategies.
About Magnificent Marketing:
Magnificent Marketing is your full-service content marketing agency that will take care of all your marketing needs so that you can concentrate on the core duties needed to manage and grow your business.
Their objective is to generate leads that turn into customers while focusing on expanding the visibility of your company and brand, and positioning you to be “top of mind” for future potential clients.
In order to achieve this, they draw on their experience and belief that a mixture of traditional marketing techniques combined with modern marketing tools will yield the best results. In other words, they blend old and new school marketing to create the best school of thought.
About Andy Crestodina:
Andy has been in the web design and interactive marketing space since January of 2000. In that time, he’s helped thousands of people do a better job getting results online. He’s a true evangelist for content marketing and ethical digital marketing.
Together with the team at Orbit Media, Andy has put out some of the best digital marketing advice available in hundreds of practical articles, including posts on virtually all of the top marketing websites. Then there’s the book, Content Chemistry, which is currently in its third edition.
Andy is also a regular speaker both locally and…