Logan Paul’s YouTube videos of his visit to Japan have made up to $90,000 (£66,000) despite the controversy surrounding his filming of a dead body, according to analysts.
The 22 year-old has continued to monetise his ‘Tokyo Adventures’ YouTube series after facing global condemnation for publishing a video of the body of a suspected suicide victim found in Japan’s Aokigahara forest.
Paul deleted the video, titled “We found a dead body in the Japanese Suicide Forest…” which he did not monetise, on New Year’s Day – around 24 hours after it was published.
But he has published three other videos of his trip to Japan, all serving ads, from which he will share the revenue with YouTube.
These videos, in which he is filmed pranking locals and running amok in Japan’s capital, have since garnered more than 24 million views combined.
YouTube personalities are prevented from publicly disclosing what they earn through adverts, but ads placed on videos of channels with substantial followings can make up to $4,000 (£2,900) per million views.
Danny Fratella from the analytics website Social Blade said: “YouTube creators, especially those with larger audiences, tend to earn anywhere from $1 to $4 per thousand views on their videos.
“In the case of Logan’s 24 million views on his still-published Japan videos, it’s possible that he could have earned anywhere from $24,000 (£18,000) to $96,000 (£71,000) in revenue.”
Paul’s share of the revenue will have come after YouTube had taken a roughly 50 per cent cut, meaning the company also stands to make tens of thousands of dollars from his controversial Japan trip.
Both Paul and YouTube declined to comment on the amount of money being made from the Japan trip videos.
On Thursday YouTube announced it was dropping Paul from its Google Preferred premium advertising programme in response to the outcry from the Aokigahara forest video, and suspending its original content projects with him.
Paul apologised in the wake of the controversy, describing the video as a “severe and continuous lapse in my judgement”, and has since announced he is taking a break from vlogging to take “time to reflect”.
However, Paul’s popularity on YouTube has not been adversely affected by the fall-out, with the social media star gaining more than 400,000 subscribers since the contentious clip was released, according to Social Blade.