Knack Launches Hurricane Harvey Initiative to Support Children and Parents

Knack ( Launches Hurricane Harvey Initiative

Knack, the online gifting retailer, today launches a campaign to help Hurricane Harvey survivors in and around Houston, Texas. Starting today, you can purchase one of three curated gift boxes from their website and Knack will give the same gift to an organization supporting those impacted by the Hurricane. 100% of the proceeds from all purchases will support the relief efforts.

The boxes come in two themes with corresponding recipient groups:

All proceeds from the sales of these boxes will be used to purchase more boxes for those affected. The items included are in direct response to the outcries of and needs of those impacted by the natural disaster.

“Part of my vision for Knack has always been to help people spend their money on things they care about. Whether it’s gifts that are from women-owned business, or small businesses, or green businesses, I want gift givers to be able to put their money where their hearts are,” said Knack CEO Laura Jennings. “We won’t make money on this campaign. We don’t want to. Instead we want to help those who are already spending money to make that money go further.”

The Knack packaging, which will enclose the items sent to recipients, is 100% recycled and recyclable and will not contribute to the waste efforts that the city of Houston may face. Concurrently, the Knack boxes are filled with items that are largely recycled, recyclable and that have a low carbon footprint.

The products in the gifted Knacks include items from Texas-based company Bright Beam Goods and Seattle-based MiiR which has contributed to over 44 clean water and health projects worldwide.

Please visit for more details.  

About Knack

Knack, a modern gifting company, was founded in 2015 to confront the outdated gifting options currently on the market. Based in Seattle, WA the company believes that customers should be the creative force in the gifting.

Knack allows customers to curate gift boxes that match their interests, styles and values. Packaged in a signature Knack box, each gift comes with a Knackbook that shares the story behind each product. Shoppers may choose from…

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