How One Presentation Can Make You Rich, Or Win You a Presidential Election

No B.S. Guide to Powerful Presentations: The Ultimate No Holds Barred Plan to Sell Anything with Webinars, Online Media, Speeches, and Seminars

Can one powerful presentation can make you rich?

In an improbable pairing, presentation expert Dustin Mathews and marketing advisor Dan S. Kennedy, just released “No B.S. Guide to Powerful Presentations: The Ultimate No Holds Barred Plan to Sell Anything with Webinars, Online Media, Speeches, and Seminars” by Entrepreneur Press.

https://youtu.be/U46_MGXTTvY

When questioned about President Donald Trumps’ inclusion in this book, co-author Dustin Mathews, answering on behalf of Dan Kennedy, stated, “…central to President Trump’s hugely successful destruction of virtually every norm and believed requirement of campaigning was his master of powerful presentations. The Trump rallies were brilliantly organized and choreographed events with his own presentation as centerpiece.”

Mathews further explained, “Were it not for his deliberate effectiveness at delivering presentations, he would not be the 45th President of the United States.”

The central promise of the book is that one presentation can make you rich.

Mathews defends the claim with this response, “Most people do this all wrong. When we do a presentation, whether it’s live on stage, on a webinar or video, or some other format, we have two main goals:

“1) We want to communicate as effectively as possible, which means engaging our audience, informing them, entertaining them a bit, and getting our message to them clearly.

“2) We want our audience to take some action. Usually it’s going to be to purchase a product or service, but it can also be joining an email list, watching another presentation, or almost anything you…

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