Dr. Panda Unveils New Augmented Reality Toy in Time for the Holiday Season

We believe that kids learn through play and Dr. Panda Plus: Home Designer will be the first in our new series of AR-powered toys that bridge physical and digital play – and of course – stretch creativity.

Dr. Panda LLC, the world’s #2 paid kids’ app developer, today heads to retail launching the first in a series of app-connected toys, Dr. Panda Plus: Home Designer. This innovative toy leverages augmented reality to enhance traditional creative play and stimulate learning. As one of the most anticipated AR toys of the season for children 3-8 years old, Dr. Panda Plus: Home Designer will also be featured in all US Apple retail locations.                                                                

“Named a top toy trend by the Toy Industry Association, augmented reality is proving to be the sweet spot for toymakers as it stimulates curiosity and creativity, and enhances traditional physical play. This is at the heart of Dr. Panda Plus: Home Designer,” said Tom Buyckx, CMO & General Manager of Dr. Panda USA. “We believe that kids learn through play and Dr. Panda Plus: Home Designer will be the first in our new series of AR-powered toys that bridge physical and digital play – and of course – stretch creativity.”

Dr. Panda Plus: Home Designer allows children to design their own homes, add furniture, and interact with characters for storytelling, open-ended play and learning. With Home Designer, children can color and customize their designs on the flashcards, then use a tablet or smartphone to bring them to life in their fully functioning 3D designer home – while learning new words, improving phonics and developing basic spelling skills.

“Today, 97 percent of children under 4 years old have access to a mobile device for play and fun *, and 85 percent of moms look for educational content *,” shared Alison Bryant, Ph.D., former CEO of Playscience. “Dr. Panda Plus: Home Designer is the perfect fusion of play and learning – using the power of AR, appeal of customization and foundations of learning to deliver a toy that both children and parents can rally around.”

Endless Creativity, Storytelling, and Learning

Available for iOS,…

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