Circle K Europe Trusts RELEX as Their ‘Powerful, Lean Replenishment Machine’

“The RELEX team addressed our challenges head-on, and with their flexible system they were able to offer us a solution that fits elegantly to our business needs,” said Ole Christian Remen, Senior Director Supply Chain Europe, Convenience at Circle K

Circle K Europe, the European branch of one of the world’s leading convenience retailers, has chosen RELEX Solutions to optimize inventory levels and increase automation at the store level. With RELEX’ best-in-class replenishment solution, Circle K will optimize and automate replenishment to their 450+ Scandinavian company-owned and operated convenience stores.

Circle K has more than 15,000 service stations globally, offering fueling services, food on the go, groceries and car care. Following a successful pilot, the company selected RELEX as their partner for introducing stock control and automating replenishment to their company-owned and company-operated convenience stores in Scandinavia.

In addition to RELEX’ modern state-of-the-art technology and its unprecedented track record of fast, timely and successful implementation projects, it was the intuitive RELEX Mobile App and the system’s capabilities for calculating and storing inventory balances, a task normally handled by the ERP, that sealed the deal for Circle K. Following a quick technical integration where RELEX built interfaces to two of Circle K’s internal IT systems as well as one of Circle K’s supplier’s IT systems, the solution was ready to be piloted.

“The RELEX team addressed our challenges head-on, and with their flexible system they were able to offer us a solution that fits elegantly to our business needs,” says Ole Christian Remen, Senior Director Supply Chain Europe, Convenience at Circle K. However, there was still a need to validate that the system would work in practice. “During the pilot, we saw on-shelf-availability increasing up to 99%, while inventory levels fell significantly across the pilot categories, so I think it is fair to say we accomplished that,” adds Remen.

Circle K now have a better overview and real-time visibility to store inventory levels and KPI’s. However, it was not only the central team who were happy. A store manager from one of the first 13 pilot stores had the…

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